Black Friday Sale

While Black Friday online sales continue to attract deal-seekers, we see a valuable opportunity to help you stand out and bring customers into your store. Our goal is to shine a spotlight on in-store savings and remind customers to shop local.

To support this, we have provided you with eye-catching Black Friday sale posters.

Buying something on sale, or discounted, or on clearance appeals to the customers sense of ‘getting a bargain’.  A sale can also generate excitement within your store. A sale can help you attract new customers, reward existing ones, and encourage repeat purchases. They can also create a sense of urgency, exclusivity, and gratitude among your customers, which assists with dispelling the myth that local shopping costs more.

Having a sale is a proven tactic that can potentially drive more customers to buy more products, but it doesn’t mean finding old stock and putting a sale sign on it. Of course, some clearance lines can be included, but the idea behind having a sale is that you purchase stock at a discounted price with the sole purpose of selling it as a sale item. If this is done correctly, you will still make a healthy margin, while satisfying your customers need to buy discounted products.

Here are some great sale offers from our Preferred Partners: 

TIPS

• Match up overstocked products with in-demand items and sell them together at a lower price.
• Buy one, get one free
• Leave stock marked at original RRP and discount by a percentage
• Create a themed sale
• Ask your other suppliers for end of line, or clearance stock at heavily reduced prices